Fresh Thinking: Insights + ResourcesInformation Created to Address Your Business’s Top Challenges and Concerns. To Spark Transformative Thinking and Problem Solving.
Using LinkedIn to Launch A Small Business
Using LinkedIn can be an effective and inexpensive way to market your new business online. With more than 225 million users as of June 2013, LinkedIn differs from other social media sites such as Facebook and Pinterest in that it is positioned as a networking site for business people and professionals. This makes it a particularly useful tool for business to business (B2B) organizations.
Strong Banker Relationship Crucial for Small Businesses
A strong banker relationship has never been more important for a small business, especially in today's highly competitive business environment. Banks offer more products and services than ever before. From checking accounts to merchant services to business loans and more, banks are able to provide the financial tools needed to help small businesses stay ahead of the competition.
Benefits of Certification for Minority-Owned Businesses
The benefits of certification as a woman or minority owned business can make a huge difference in the success of a new enterprise. In the United States, government agencies reserve some contracts for companies that are owned by members of a racial or ethnic minority, women, the disabled, or that operate in economically disadvantaged areas. Similarly, many private sector businesses offer preferred status to vendors owned by members of disadvantaged groups.
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